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General Campaign Actions

Campaign Actions add or remove tags and lists on contacts, based on how they used your email. For example, tag everyone who opened the email, or everyone who clicked one link. Only subscribed contacts are changed. Unsubscribed and bounced contacts are skipped.

Open the campaign report

Go to GemCRM → Campaigns → All Campaign. Click the campaign name.

All Campaign

Open the Actions tab

On the report page, scroll down. Click Actions in the tab list.

Actions tab

Know the rule card

Each rule is one card. A campaign can have up to 10 rules. Each rule runs on its own.

rule card

Apply to

Who gets the rule

Contacts who opened the email

Contacts who opened it. This is the default.

Contacts who did not open the email

Contacts who received it but did not open it.

Contacts who clicked a link

Contacts who clicked any link, or only the links you pick.

Contacts who did not click a link

Contacts who did not click.

Tag contacts who opened the email

Keep Add and Contacts who opened the email. Pick a tag in Add Tag. Click Save Rules.

Add Tag

A rule needs at least one tag or list. A rule with none is not saved.

Click Add another rule. Choose Contacts who clicked a link. In Only these links, pick the link. Leave it empty to use all links. Pick a tag. Turn on the switch if you want new clicks tagged too. Click Save Rules.

Click Save Rules

Read the rule status

After you save, each rule shows a status. A rule with the switch on also shows an Automatic badge.

Status

Meaning

Not saved yet

You have not clicked Save Rules.

Runs when the campaign completes

Saved. It waits until the campaign finishes sending.

Processing

The campaign is done and the rule is running.

Applied to past activity

The rule has finished for everything that already happened.

If you change a rule’s action, filter, tags, lists or links, it runs again from the start.

Check the result

Go to GemCRM → Contacts → All Contacts. See the Tags column.

All Contacts
1.Opened and clicked the spring-sale link: both tags
2.Opened, clicked only another link: Engaged Readers only
3.Did not open: no tag