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Abandoned Cart Settings

The Abandoned Cart Settings page lets you define the rules for when a cart is considered abandoned, how GDPR consent is handled, and which lists or tags should be applied to customers.

To access these settings, go to GemCRM → Abandoned Carts → Settings.

General Settings

The General tab controls the core logic of the tracking engine.

Setting

Description

Enable Abandoned Cart Tracking

Global toggle to turn the tracking engine on or off.

Cart Off Time

The number of minutes of inactivity after which a “Draft” cart becomes “Abandoned”. The default is 30 minutes.

Mark as Lost After

The amount of time after which a “Processing” cart is moved to “Lost” status if not recovered. The default is 7 days.

Cool-off Period

Prevents duplicate tracking. If a customer abandons another cart within this window, it will not create a new record.

New Contact Status

The default GemCRM contact status assigned to new customers captured via abandoned carts (e.g., Transactional, Subscribed).

Recovered Order Statuses

Select which WooCommerce order statuses (e.g., Processing, Completed) should trigger a “Recovered” state for the cart.

Exclude User Roles

Select specific WordPress roles (like Administrator or Shop Manager) that should never be tracked.

General Settings

GDPR Settings

Use the GDPR tab to ensure your cart tracking is compliant with privacy regulations.

Setting

Description

Show GDPR Consent Checkbox

When enabled, a mandatory checkbox is added to the WooCommerce checkout page. Cart data will only be saved if the customer checks this box.

GDPR Consent Message

The text displayed next to the consent checkbox. Use this to explain how the customer’s data will be used for recovery purposes.

GDPR Settings

Tagging & Lists Settings

The Tagging & Lists tab allows you to automate contact organization based on the cart lifecycle.

Processing Phase

Configure which Lists and Tags should be applied to a contact as soon as their cart moves to the Processing status. This is the ideal time to trigger automated email sequences.

Lost Phase

Configure which Lists and Tags should be applied when a cart is officially marked as Lost. You might use this to tag them for a “last-chance” discount or move them to a different nurture list.

Note: When a cart is successfully recovered, GemCRM automatically removes the “Abandoned” tags and lists from the contact to keep their profile clean.

Tagging & Lists Settings