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Drag and Drop Email Builder

Build an email by dragging blocks onto a page. You do not write code. The same builder is used for email templates and for the Compose step of a campaign.

Open the builder

Go to GemCRM → Campaigns → Email Templates. Click Create New Template.

Email Templates

Name the email

Type a Template title, an Email Subject and an Email Pre Header. To add a contact name to the subject, click ⋯ in the subject field and pick a merge tag.

Email Subject General

Know the screen

Scroll down to Email Body. The blocks are on the left. The email is on the right.

Email Body

Group

Blocks

Structure

Divider, Spacer, Columns, Section

Content

Heading, Text, Button, List, Social, Address, Signature, Date, Timer, Custom HTML

Media

Image, Video

Add a block

Drag a block from the left and drop it on the email. Or click Add block. Click the small arrow next to it to pick a block from a list.

Click a block to edit it. The left panel shows three tabs: Content, Style and Advanced. Type your words in the Text box.

Add block

Style a block

Open the Style tab. Pick an alignment. Change the size, color and weight.

Style tab

Add a merge tag to text

Add a Text block. Click the tag icon in the Text box. Pick a merge tag. It fills in each contact’s own details when the email is sent.

Add a Text block

Add a button

Drag a Button block. Type the Label and the Link URL.

Add a button

Put blocks side by side

Drag a Columns block. Set Number of columns. Then drag a block into each column.

Drag a Columns block drag a block into each column

Change the order

Click the list icon to open the Navigator. It lists every block. Drag a row up or down to move that block.

Click the list icon to open the Navigator
1.GemCRM menu
2.Campaigns
3.Email Templates
4.Navigator button
5.The Button block, now at the top

Set the email look

Click the gear icon (Email Settings). Change the page color, the content color and the default font. These apply to the whole email.

Email Settings

Start from a ready-made email

Click Templates. Pick a design such as Welcome or Newsletter.

Click Templates

Already have an HTML email? Click Import HTML. Paste the code. Check the live preview. Click Import into Builder.

Import HTML

Preview

Click Preview. Switch between Desktop and Mobile.

Click Preview

Save

Click Create Template. A message says the template was created. The button changes to Update Template.

Update Template

A new template starts as Draft. To change it, click the status in the list and pick Publish, Pending or Private. A Draft template can still be used in a campaign.

Draft template

Use it in a campaign

Go to GemCRM → Campaigns → All Campaign and create a campaign. On the Compose step, click Import Template.

All Campaign

Click Import next to your template.

Click Import

The blocks load into the campaign. Edit them the same way.

Mail Design